Showpad EcoSystem

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HubSpot + Showpad Integration by Elixir Solutions

  • See the impact of Showpad content on sales
  • Gain insight into the potential interest of a lead
  • Capitalize on the usage information of Showpad content
  • Use Showpad share and view activity in workflows and lists

Description

On average, a salesperson spends only 35.9% of their time actively selling. The rest is used for preparation, traveling and administrative tasks such as logging into a CRM like Hubspot. Demand Metric reports that reps spend about 11 hours a week logging notes into CRM systems. Although this time is used for capturing information about customers and prospects, the data is often inaccurate since it’s entered after a meeting has already taken place.

With Elixir Solutions HubSpot integration, sellers can spend more time selling and less time performing administrative tasks.
Drive sales effectiveness by automatically capturing sales data such as email traffic, content shares, and buyer engagement. With content, you can improve your data quality and user adoption of HubSpot – ultimately creating a better return on your CRM investment.

Perfectly tailor and time your follow up with the right stakeholders, and accelerate your sales cycles as a result. By automatically logging all sales interactions to the appropriate opportunities and accounts in HubSpot, you’ll have a full overview of the content that was presented and shared, the emails sent to prospects and their interactions with shared content, and how sellers consumed learning courses. Learn how others have successfully closed deals and share best practices among the team.

Combining Showpad and HubSpot improves your lead scoring and helps you to set up personalized marketing campaigns. As a result, your prospects are better nurtured with a better resonating message.

Install the Elixir Solutions - Showpad HubSpot integration directly from the HubSpot Marketplace here.

Media

Business Impact

Automatic suggestions for Contact, Account and Deal logging

The bidirectional integration automatically pulls in the correct email address for the contact from Hubspot. In addition we'll also suggest the Account and the Deal you want to log this activity against all by simply starting to type the recipients name.

Add Showpad share and recipient view activity to a contact's timeline

This integration reduces switching back and forth between HubSpot and Showpad. This is achieved by automatically adding share and view activity of Showpad content on a HubSpot contact's timeline.

Use Showpad activity in workflows, and lists

The Showpad activity that is added to a HubSpot contact's timeline can be used as an enrollment trigger for workflows or a filter when making lists. This provides another layer that can be used for segmenting audiences.

Include content from Showpad in HubSpot campaigns and email templates.

Each recipient of the share receives a unique link to allow for tracking activity per recipient. The unique dynamic link includes variables to detect the lead or prospect's email address, as well as the lead owner’s email address.

How it Works

The Elixir Solutions Showpad to HubSpot integration will make it easy for sales reps and sales managers to keep track of content sharing activity from within HubSpot. Sales reps will have their sharing activities automatically logged in HubSpot, which will provide them with a more detailed buyers journey. And now this data is available in HubSpot, all the customer-facing teams can use this information to improve their operations.

This integration allows you to:
  • See the impact of Showpad content on sales
  • Gain insight into the potential interest of a lead
  • Capitalize on the usage information of Showpad content
  • Use Showpad share and view activity in workflows and lists

Data

Hubspot Contact Activty

Hubspot Contact Activty

HubSpot by Elixir Solutions
HubSpot by Elixir Solutions
Data

Showpad Activity Data

Showpad Activity Data

About the partner

As a HubSpot Elite partner, Elixir offers consultancy and implementations of HubSpot’s entire suite of marketing, sales and services tools. As we have the highest possible status in HubSpot, you can rest assured we get the most out of HubSpot for your organization and are able to deal with automating complex business processes.

Further Information

Details

Founded in: 2013

HQ Location: Brussels, Belgium